Blogging is a popular activity among millions of Americans. It is a great way to connect with other parents going through similar issues. You can share your experiences online, offer advice and tips to other parents, and offload your problems when raising kids is a major headache. Once you build a loyal readership, you can also make money from your blog, but that takes time and effort, so don’t expect overnight success.
Design an Eye-Catching Blog
In the meantime, if you want to attract readers, you need to create an attractive, well-designed blog. There are some great blog templates out there – WordPress had a huge selection to choose from – but while generic templates are fine, it is important to personalize a website so that it stands out from the crowd.
You can make your own background for a website (and devices) using Adobe Spark. It’s easy to create eye-catching wallpapers and background art using personalized themes, photos, and text. Use your own photos and design a great background for your blog. This will help your content stand out from similar blogs.
The beauty of blogging online is that you have a platform to say whatever you want. The more unfiltered you are, the more likely you are to attract attention in the blogosphere. This doesn’t mean you should be deliberately controversial, although if you hold controversial views, by all means, tell the world. No, what I mean by ‘unfiltered’ is don’t be tempted to sugar coat your life. If parenting is a struggle and there are days you can’t stand being a mom, be honest and open. Honesty is refreshing and readers would much rather read about your difficult life than a picture-perfect description of your amazing husband and perfect kids. Life is rarely that good, so why pretend otherwise.
Use Different Media
Mix and match different media in your blog. Text-based posts are great, but post other types of content, such as infographics, photos, and video. Visual content attracts readers and every post should include a photo. It is a good idea to use your own images as much as possible, as this helps to personalize the content and make your blog feel more authentic, but if this isn’t possible, select some good quality stock photos or browse through creative commons images.
Invite Guest Posts
Guest posts add value to your website and broaden the range of content you provide. As long as guest posts are a good fit for the site and are well written, you can’t lose.
Do you know people with something interesting to say, perhaps another mom in your community who is going through a difficult time? Interviews offer a unique insight into someone else’s world and are a great way to add unique, interesting content to a blog. Nobody else’s blog will have a similar post, so your blog will definitely stand out from the crowd.
Make sure you update your blog regularly, as consistency is very important from an SEO perspective.