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A look into Dr Pepper Snapple Group #DPSBalance

*Health is extremely important for my family. I joined a webinar to learn more about Dr Pepper Snapple Group. I was compensated from TheMotherhood and Dr Pepper Snapple Group.  All opinions are my own.

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I will admit that I was intrigued to learn more about the Dr Pepper Snapple Group. My very first thought when I was asked to join a webinar was “it’s just bad for you”. But I wanted to learn more, I wanted to hear about what Dr Pepper Snapple Group stands for and how they are committing to families.

I was blown away with some of the information I heard.  Now first Dr. Pepper is my favorite soda. Even though I know I shouldn’t drink it very often when I do it’s the first one I go to grab. But I had no idea that some of the other drinks I love and serve to my kids are apart of the Dr Pepper Snapple Group.

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The Dr Pepper Snapple Group sells more than 50 brands of carbonated soft drinks, teas, juices, mixers and other premium beverages. Out of their 14 biggest brands, 13 are #1 or #2 in their respective category.

One thing I didn’t realize about DPS is that they as a company are committed to healthy families and teaching kids about calories in/calories out. moderation and when to say no to soft drinks.

I also learned that DPS took full-calorie beverages out of schools voluntarily through the School Beverage Guidelines, which have reduced the calories in beverage shipments to schools by more than 90%.

DPS and other leading beverage companies launched the Clear on Calories Initiative. This means they put calorie counts on the fronts of all beverage containers. Balance Calories Initiative with the Alliance for a Healthier Generation and the American Beverage Association goal is to reduce the calories consumed in beverages by 20% over the next 10 years by focusing on smaller package sizes, innovation, marketing and distribution of low-and no-calorie beverages.

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You might recently have seen commercials on TV about My Mixify. Mixify is a multi-year national consumer awareness and engagement program by the beverage industry to talk to teens about the importance of balancing what they drink and eat with what they do.

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DPS launched Let’s Play in 2011 with a $15 million three year partnership to build or improve 2,000 playgrounds with KaBOOM!, a national non-profit dedicated promoting active play. In 2014, DPS and KaBOOM! extended their partnership through 2016 with an additional $10 million commitment from DPS to continue providing kids the active play they need.

To help address the decline of active play in communities across the U.S., Dr Pepper Snapple Group (DPS) launched Let’s Play to provide the tools, spaces and inspiration to make play a daily priority.

  • To date, Let’s Play has built or improved 2,000 playgrounds
  • To date Let’s Play has provided 5 million children with the opportunity to play

This year, DPS made a $1 million commitment to Good Sports, a national non-profit dedicated to promoting active play among older children by providing athletic equipment to disadvantaged young people nationwide. Let’s Play has expanded to include older children who lack the opportunity to participate in organized sports due to the cost of equipment, uniforms and entry fees.

Overall I was excited to see a company giving back and helping our children, and showing them how they can have “treats” but the importance of being healthy.  As a family we will drink occasional soft drinks so it is great to see that DPS works hard to use only the best ingredients possible.

Overall the webinar was very informative and I can’t wait to join in the next KaBOOM Take Action in my neighborhood!

If you have any questions on what the Dr Pepper Snapple Group is doing leave them in a comment and I would love to get you an answer! 

About the Author

Amanda Acuña an influential Mom Blogger created MommyMandy as an online resource to the parenting community. She has four children and they currently reside in Texas.

20 comments

  1. That’s a lot of playgrounds! This is a great initiative. I love that they are promoting healthy active kids through this program and by removing high calorie drinks from schools.

  2. I think we need a Dr. Pepper truck to deliver to our house. My husband certainly goes through enough. I love the Let’s Play site. I discovered it a few months ago and was shocked to find it was Dr. Pepper – I love what they are doing.

  3. #DPSBalance is the perfect slogan for what DPS is doing. Of course pop isn’t good for us, but they’re balancing it out by helping the kids stay active.

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